Privacy Policy
Last updated: January 5, 2026
1. Introduction
10x.poker is operated by Blue T Group, LLC ("10x.poker," "we," "us," or "our"). We take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you use the 10x.poker mobile applications (iOS and Android) and any related websites and services (collectively, the "Service").
10x.poker is a training and educational app. It does not provide real-money gambling, and no real money can be won or lost through the Service.
By using the Service, you consent to the practices described in this Privacy Policy.
2. Information We Collect
2.1 Information You Provide
We collect information you provide directly to us, such as when you create an account, contact support, or interact with features in the app:
- Account information: Email address, username, and authentication-related information (for example, tokens or password equivalents used to keep you signed in)
- Profile and preferences: Settings and preferences you choose (for example, game preferences or display preferences)
- Support and feedback: Information you include in support requests, bug reports, surveys, or feedback
- In-app messages: Messages you send to the in-game coach and other text you enter in the app
2.2 Gameplay and Training Data
When you use the Service for poker training, we collect and generate gameplay and coaching data, including:
- Hand and session data: Hands played, hand histories, actions taken, bet sizing, timestamps, and session outcomes
- Coaching interactions: Coaching feedback you receive, hand analysis, session summaries, and performance scoring/grades
- Progress metrics: Training progress, usage limits (for example, hands remaining), and other performance analytics
2.3 Subscription and Purchase Information (iOS & Android)
If you subscribe to a paid plan, purchases are processed by the Apple App Store and/or Google Play (not directly by us). We may receive information needed to provide and manage your subscription access, such as:
- Subscription status, product identifiers, and renewal/expiration dates
- Transaction identifiers and purchase receipts/tokens used to validate entitlements
We do not receive your full payment card details from Apple or Google. We may use a subscription management provider (such as RevenueCat) to help validate receipts and manage subscription status across devices.
2.4 Information Automatically Collected
When you use the Service, we automatically collect certain technical and usage information, including:
- Device and app information: Device model, operating system version, app version, language, and time zone
- Log and network data: IP address, approximate location derived from IP, access times, and diagnostic logs
- Diagnostics and performance: Crash reports, error logs, and performance metrics
- Usage analytics: Interactions with features, screen views, and aggregated usage patterns
2.5 Cookies and Similar Technologies (Website)
If you use our website, we may use cookies and similar technologies for authentication, security, and basic analytics. You can control cookies through your browser settings, but disabling certain cookies may impact site functionality.
3. How We Use Your Information
We use the information we collect to:
- Provide, operate, and secure the Service: Run training games, deliver coaching feedback, maintain accounts, and prevent abuse
- Process subscriptions: Validate purchases, manage entitlements, and provide customer support related to billing
- Improve the Service: Understand usage patterns, debug issues, and enhance features and coaching quality
- Communicate with you: Send important service messages (for example, account, security, or support messages) and product updates
- Comply with legal obligations: Respond to lawful requests and enforce our Terms
AI Processing: 10x.poker uses AI to generate opponent behavior and provide coaching feedback. To do this, we may transmit gameplay context and in-app coach messages to AI model providers (for example, large language model providers) as service providers. Please avoid entering sensitive personal information in coach messages. AI providers process this data according to their own terms and policies, and depending on the provider and configuration, submitted content may be retained for limited periods for safety, abuse prevention, or service improvement.
4. Data Sharing and Disclosure
We do not sell your personal information for money. We may share your information in the following circumstances:
- Service providers and subprocessors: Vendors that help us operate the Service (for example, cloud hosting, databases, customer support tools, analytics, and security providers)
- AI model providers: To generate coaching, analysis, and other AI-driven features (see Section 3)
- Subscription and payment partners: Apple, Google, and subscription management providers (such as RevenueCat) to process purchases and validate entitlements
- Legal and safety: To comply with applicable law, respond to lawful requests, enforce our Terms, or protect our rights, users, or the public
- Business transfers: In connection with a merger, acquisition, financing, reorganization, or sale of assets
- With your consent: When you direct us to share information or otherwise provide consent
We may also share aggregated or de-identified information that cannot reasonably be used to identify you.
5. Data Storage, Security, and Retention
We implement reasonable technical and organizational measures to protect personal information, such as:
- Encryption in transit and, where appropriate, at rest
- Access controls and least-privilege permissions
- Monitoring and security reviews on a reasonable cadence
Data may be stored and processed in the United States and other countries where we or our service providers operate.
Retention: We retain information as long as necessary to provide the Service and for legitimate business purposes (such as maintaining training history, resolving disputes, enforcing our agreements, and complying with legal obligations). If you request account deletion, we will take reasonable steps to delete or de-identify your personal information, subject to legal requirements and limited retention for security, fraud prevention, and backup purposes.
6. Cookies and Tracking
Our website may use cookies and similar technologies for authentication, security, and basic analytics. You can manage cookies through your browser settings. If you disable cookies, some features may not function correctly.
Our mobile apps may use local storage and device/app identifiers for security, subscription validation, and performance analytics. Where required by law (for example, for certain forms of tracking), we will request your consent in the app.
7. Your Privacy Rights
Depending on where you live, you may have certain rights regarding your personal information, such as:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information (subject to legal and operational exceptions)
- Portability: Request a portable copy of certain information
- Restriction or objection: Restrict or object to certain processing where applicable
- Withdraw consent: Withdraw consent where we rely on consent as the legal basis for processing
To exercise these rights, contact us. We may need to verify your identity before responding.
8. Children's Privacy
10x.poker is not intended for use by anyone under the age of 18. We do not knowingly collect personal information from individuals under 18. If you believe a minor has provided us with personal information, please contact us and we will take appropriate action.
9. International Data Transfers
Your information may be transferred to, stored, and processed in countries other than your own, including the United States. Where required, we rely on appropriate safeguards (such as standard contractual clauses) to help protect personal information transferred internationally.
10. Third-Party Services
The Service may rely on third-party platforms and providers to function. These third parties process information under their own terms and privacy policies, including:
- Apple App Store and Google Play: In-app purchase processing and subscription management
- RevenueCat (or similar providers): Subscription status and entitlement management
- AI model providers: Coaching and analysis features
- Cloud hosting, monitoring, and security providers: Infrastructure and reliability
We encourage you to review the privacy policies of these providers.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we make material changes, we will notify you by:
- Posting the updated policy with a new "Last Updated" date
- Displaying a notice in the app or on our website
- Sending an email to your registered email address (where appropriate)
Your continued use of the Service after the effective date of an updated Privacy Policy constitutes acceptance of the updated policy.
12. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us.
13. California Privacy Rights
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including the right to know, delete, and correct certain personal information. We do not sell your personal information for money. If you have questions or would like to exercise your California privacy rights, contact us.
14. European Privacy Rights (GDPR)
If you are located in the European Economic Area (EEA), the United Kingdom, or Switzerland, you may have rights under applicable data protection laws, including the right to access, correct, delete, restrict, or object to certain processing of your personal information, and the right to lodge a complaint with a supervisory authority. To exercise these rights, contact us.